Rockstar’s GTA 6 Pre-Sales Hit 7.7 Million Units
New estimates place the upcoming title’s pre-order revenue at $751 million, two weeks before its November 19 release.
By Grace Anderson ·
Two weeks remain until Grand Theft Auto 6 launches on November 19, and new data suggests the title has already secured 7.71 million pre-orders. Sensor Tower, a data analytics firm, released these updated figures on Wednesday, indicating that the game is on track for massive initial sales before any discs or digital keys are officially activated for players.
The pre-order total translates to approximately $751 million in revenue. This figure marks a sharp increase from earlier estimates, which placed the total at $180 million roughly one week after pre-orders opened. Sensor Tower projects that the game will generate at least $3.25 billion in its first week on the market, a benchmark supported by the fact that Grand Theft Auto 5 earned $1 billion in its first three days.
The scale of these pre-orders rivals the lifetime sales of recent major releases. Mario Kart World, which launched in June 2025, recently crossed the 16 million sales mark. By comparison, GTA 6 has sold nearly half of that total before its release date. Sony’s fastest-selling PlayStation 5 exclusive, Marvel’s Spider-Man 2, sold 2.5 million copies at launch in 2023 and took 107 days to reach 10 million units.
Take-Two Interactive, the game’s publisher, has described the pre-order numbers as "unprecedented and astonishing." The company has kept new information quiet in the final stretch prior to launch, with no additional details expected until the game is in players' hands. Rockstar Games recently posted new screenshots on its website, but these images largely reinforce activities and visual details already shown in previous trailers.
Sales are heavily skewed toward Sony’s hardware. Sensor Tower estimates that 74% of pre-orders are for the PlayStation 5, while 26% are for the Xbox Series X. This distribution mirrors the general popularity of the consoles but is also influenced by Sony’s marketing strategy. The launch trailer on Rockstar’s YouTube channel does not mention Xbox availability, which may lead some customers to believe the title is a PlayStation exclusive.
Because the game is launching only in digital format, inventory constraints are unlikely to affect sales velocity. Many consumers who have not yet pre-ordered may purchase the game on launch day. The current pre-order total of 7.71 million units stands as a strong indicator of consumer demand heading into the November 19 release window.
